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Category Archives: Web Design and Web Development

Creative Web Design And Development Company

Determine the type of website you really want. That is, a basic brochure style site, e-commerce site and any additional add-ons you may need in the future. Creative web design is gaining an understanding of your client and their business. As a web designer, you will undoubtedly come across a wide spectrum of clients and personalities. Your goal as a creative web designer is to serve the needs of your client, and this means that you will have to reign in your own idea of ‘creativity’ in favor of your client’s vision. Though the end result may not conform to your idea of creative web design, as long as your client is well pleased, then you have accomplished the ultimate goal.

Once you’ve answered the above questions, you can move on to the main aspects of choosing the right professionals. There are certain tips for choosing a good creative web design company.

Professional and Creative: A good design company will have a professional attitude for ensuring they understand the business objectives of diverse clients create best visual impact, deliver error-free content and high quality graphics that enhances the business presence of the company while meeting the demands of end-users.

Easy to locate: Type in relevant keywords and phrases in your favorite search engine for a company that offers “creative web design” or “custom web design” solutions. Narrow down your list to a select few on the first 5 pages of your search and visit their websites for the all-important first impression you get of their work.

Portfolio Perfect: A good design company lets its portfolio speak for itself! Take the time to browse through the company’s portfolio of design works, including logo design, banner design, and website design etc. to judge their talent pool in developing unique and varied graphics across different market segments. Check out the client list to see how current the company is: if their designs are too dated, they may be out of ideas – or worse.

Qualified and Clear: If the company of your choice has a portfolio that makes you stick and click around, chances are they can provide an engaging experience for your website visitors, too. However, make sure you find at least 2-3 sites in their portfolio that have features similar to ones you want incorporated in your website, because if they don’t, it is quite likely that they are either not experienced in handling feature-rich websites.

Building Mobile Websites

Accordingly many of your target audiences are using mobile phones and if you are a local business, exceptionally, mobile SEO is essential. Other than the interest of audiences, there’re other advantages to having a mobile friendly sites listed below:

  • Having a mobile friendly website provides access to all with a smart phone or mobile phone. Your website isn’t particularly catered to just one brand of mobi device, which is excellent for audiences who have more than one mobile device or I-phone in which they use for web surfing.
  • With a mobile friendly site there’ll be no need for your audiences to search through a third party application store to access your mobi website. Your website is very easy to find as they just need to click on link.
  • Mobi SEO has become a big approach for many brands. Having the capability to send info to your audiences is something. Your audiences are able to visit your access information and mobile advertising on your site instantly.
  • Many companies aren’t aware that it’s less costly to maintain a mobile friendly site than it would be to include web application that’ll trust on application stores.
  • A mob friendly site can be simply linked to other directories and applications, meaning you can provide your visitors features.

There’re some common ways that you ought to keep in mind when building mobile website:

  1. Make sure that the site content is clear and simple. Less is more, since your visitors will be using their mobile devices you’ve to hold their small screens.
  2. Create your calls to action button your key point. Configure what it’s you want your visitors to do.
  3. Make sure you’re click to call action features for visitors. While they’re viewing a site you still want to offer them the feature to call you if they’re in necessity of assistance.

About SEO Friendly Web Design

It is the design of websites that improves ranks. The Google rules state that the crawlers focus on following things –

  • Code behavior
  • Navigation behavior
  • User profitability
  • Content Consistency
  • Home page visibility from every page

Let analyze what Google Hummingbird says

It focuses on link building strategy. The links are created, but of varied anchor text. Count the link velocity. A good link building strategy for any website includes the variable links from authorized sources like .edu and .gov. A well designed website links are optimized according to the search engine links. Links to websites is form image link, video, link, and anchor text link.

Effect of Citation links

To represent website to third party websites, citations are a good idea. It represents true business information. It improves website visibility. The business citation link includes –

  • Business Name
  • Business Address
  • Business Phone Number

It is not necessary that business listing gives you a back link, as it basically represents your web presence. It helps that your business is easily searchable from all over the world.

Some important things to consider while submitting business listing

  • Share unique business information
  • True business address
  • Phone number unique

The business listing results displayed in the Google places. These places are known as seven places. Submitting your business website doesn’t mean that your website appears in the Google places, as it all depends on the Google rules, when to appear.

The Google rules always say go with quality otherwise with a BANG! If any update comes, as it changes 500 times a day. It is observed as a SEO professional.

Improve Business Web

  • HTML vs CSS – CSS seems to be the future, however HTML still has a number of positive uses. Some of the underlying HTML can be used in coding to make a site more search friendly. Even if the majority of your site is CSS (it probably will be) get coders or programmers who know how to engineer some HTML coding for searchability. It’s not that hard, they should be able to learn it pretty quick if they don’t already know.
  • Make content downloadable – There is probably going to be some information on your site that either can hurt your searchability (like if you’re afraid it contains repeated content from one of your sites, blogs etc. or if there is a lot of overlap with similar products) or some information that you don’t want just any random user to have easy access to, like a competitor. Well if competitors want it bad enough they’ll get it, but take the extra step of making content of either sort described into a read only downloadable file.
  • Wikipedia – Wikipedia is a truly great site. Make a page about your company. Remember to stick to the facts though. This isn’t a sales page just a facts page. It is great for a link.
  • Get site owners’ opinions – They’re like you-know-whats, everyone has one. Other business site owners have probably seen a lot of the same challenges you are facing. Talk to eachother, share information… share these tips.
  • Rename long links – Do you see the address bar at the very top of the page? You will likely notice on the inner pages of your website this address gets a little crazy, Looks dumb and search engines don’t like it. There are tools that let you change the name to something simple and relevant.
  • Should I use Flash? – My initial reaction is always no unless you are a designer or in some kind of graphic arts field. Flash tends to slow everything down, and frankly good headlines and a few good images work just as well. For many designers and business owners though, the temptation is just too great. If you have Flash at the very least give visitors the option to “skip intro.”
  • Gain online authority – Post your knowledge on blogs, forums, and of course your own sites. Don’t just be a salesman, be an expert in the general area with real knowledge. Search engines love this, and real humans love it even more.
  • Local Paper – People read it. More important local people read it. Local traffic is how every great site has to start if they have any hope of being effective long term.
  • Charity – It gives you that warm fuzzy feeling, is a tax write off, and charity sites will post your link. Google really likes most charity sites, and really likes those businesses linked to and from charity sites.
  • W3C standards – It is important that any business involved in customers online, even if it is only mailing lists, followers, social network friends, etc, understand the W3C privacy standards. Not following these will bring down the wrath of Google soon enough, and Google’s like Santa Clause. He knows when you’ve been naughty even if it takes until the end of the year to figure it out.

Use Link Cloaking Software

The affiliate can then display this affiliate link wherever possible, on places such as adverts or on web pages. Whenever a visitor clicks on one of those links and buys the product, that affiliate gets paid a percentage. This percentage can vary quite a lot, but it is very often 50% of the total price.

Within this overall process, link cloaking software is very often introduced in an effort to increase sales. Basically the link cloaking software converts the unique affiliate link into a different sort of link, one that looks better overall. The new cloaked link works exactly the same as the affiliate link, it still takes the customer to the same destination page, just using a slightly different route.

How to use link cloaking software: well first you have to buy one. There are several different software packages available, all with different prices and different features, but all doing very much the same thing, concealing your affiliate nature and making you look more professional to the public in general.

You could begin by doing an internet search for link cloaking software when starting your research. Have a look through the different prices, and the different features provided by each one. Some of them are sold for a once-off fee, whereas some of them are sold on a subscription basis, meaning you have to pay a fee every month. Also beware that some of them require you to purchase extra licences if you want to make use of the link cloaking software on more than one website.

Most importantly, look for independent reviews from other customers of the product, as these can often highlight some hidden problems that you might not be aware of otherwise.

Once you have found and purchased the right product, make sure that you set aside an appropriate amount of time to fully read through and understand the documentation that should be provided with it. Contact the support department if you need some extra help understanding some aspects.

When it comes to installing and using the link cloaking software, this will vary depending on the chosen package. The documentation should provide full instructions for this, but very often it is as simple as uploading a plugin to your website and activating it.

Next, all you need to do is copy and paste your existing affiliate link into the new software (again refer to the instructions), and it will do all the rest of the work for you. From this point on you will have a new link that you can use, and these cloaked links have been proven to be more profitable overall.

User Friendly Web Navigation

Figure out your site’s information and have it all laid out and organized so you can determine how and what to build so that it’s easy to use. This is considered to be your information architecture. To be structurally appealing for your website consider some of these aspects, particularly if the site is for a corporate or business web page.

• Products: This is the services or products that your business offers.
• Investor Relations: This information is specifically aimed toward the investors of your business and may also be informative to potential investors.
• About: This tells what your business is, what you stand for, your mission, your location and contact information and more information about your business.
• Support: This provides assistance to people on your website, particularly customers. There may be a link that’s not working properly or if your site is an e-commerce site, they need to know how to contact someone to help them place an order. If your site is a personal web page, you have different information that you need to provide.
• About Me: What is the purpose of the site and identify yourself and any credentials you may have that give more information about you and the purpose of the website.
• Friends and Family: This can provide information about your personal relationships so readers can get more of an idea of who you are.
• Favorite Links: This can help link to other people’s websites that perhaps you know and want to help them develop web traffic or you can give information about some of the links that are your favorites or any websites that may give additional information about the topics on your website.

Organization

Once you’ve figured out the basic structure of your website and what it needs to consist of, it’s time to definitely organize it before going live online. You can have multiple pages that you link to from your front page or you could have everything all in one directory. While analyzing how this should be arranged, consider how people surfing your site would want to navigate your site. Think it out on paper so you can visually see how it will flow. Use diagrams and story boards so you can see it visually laid out before going to the trouble of building it only to discover it does not make sense. If you have multiple pages, think about how your one site can all link together as one big web, literally. Map out multiple ways you want the people visiting your page to be able to click.

Website Design

Once you’ve figured out the content and how to organize it, it’s down to the design element of your web site.

Make sure your site is accessible. Keep flash, Java or JavaScript minimal or non-existent. If someone doesn’t have these plug-ins, the site is of no use to the potential reader.

Make sure your content is meaningful and make your information clear. Make sure the information serves a purpose. Otherwise, your website is a waste of time to people.

Make links obvious so that they know what to click on. Skip the cutesy phrases. A first-timer to your website needs to know where to go, simply. Make sure any words and images are understandable and correlate with each other if you use images for linking.

Keep your navigation tools obvious on each page, that way people can go back to the front page if they need to in order to go to different sub-pages. Keep it similar on each page is recommended and in an obvious area, either as a header, footer, or down one side of the page.

Physician Web Design

Blogs are Important

Blogs will help creating link with your website. It will also describe the regular status of you as well as your patients. Patients can learn about their status from your blog and get additional information of specific health condition. This will help them build trust in you and your services.

Professional Web Design Expert

Although it is not very difficult to build a website, it is better to hire a professional website designer who knows the ins and outs of the process, trends of the industry, market demands and technical aspects of building a website. Apart from creating an engaging design, integrating it with amazing content, the designer will take charge of promoting your site to target audience without going over the top.

SEO (Search Engine Optimization)

This is certainly one of the best ways you can get approval for your medical website. The strategy for optimizing website for search engines will increase your reach towards your audience. This ensures a decent position for website on popular search engines. Once you build your own website , it is easier to handover all of the SEO a specialist that holds experience in this field. A lot of web designing companies also offer this service as a part of their services.

Update Medical Site

It is crucial that you update your physician website regularly to keep it fresh and engaging for your audience. There should be something that your audience look forward to. You may do this via adding the latest and most updated information about health care. Also integrate articles on medicines to attract visitors to your website. This strategy for physician web design will help you to gain an edge over competitors.

Web Credibility

It has become a very important subject today. The reality that you have a website mustn’t cause you to rest on your laurels. In recent times, where specifics are indeed a lot of vital than promises; if you’ve got a web business, one in all the foremost vital matters that you just ought to offer due thought is on-line credibility.

There are two chief essential things which you should do and they are: you must literally persuade web visitors that there is truly something worth wild behind having a look at the website. Secondly convincing them that the presentation you are trying to promote is reliable and that you be determined to tune-up your promises advertised on the internet. Here you can find some tips on how to increase your web credibility:

The services which you offer should be stated clearly, accurate contact details, true statements; site should be useful and informative to the visitors, customers queries should be solved time to time, updating the site periodically, common errors should be avoided and so on. All these stuffs play a vital role in the web credibility process.

It is necessary that the information provided in the on page and off page is right. When you are trying to convey some information through a picture it is necessary that even an average person should find it. Likewise a logo which transmits a note is said to be better than a usual one.

Link Tracking

If you want to have complete control over the data that you collect, you will want to own the software collecting the data. Don’t worry; link tracking software is not expensive.

Why would you want to use click tracking software? It is an important part of affiliate marketing to understand everything you possibly can about your website visitors. You want to know whether or not your marketing efforts are effective or not. The only way you are going to know this for sure is to track your results.

With link tracking software you are more able to write better targeted content, strengthen your marketing efforts and create higher converting websites.

Link tracking software has the potential to save you hundreds of hours. It can also save you thousands of dollars that you might otherwise waste on ineffective and poor converting advertising campaigns.

If for example you were running an Adwords campaign, along with article marketing to drive traffic to your site, you might very well find out that all the converting visitors are coming from your article marketing efferts, and low to none coming from your Adwords driven traffic. You can see how this would be important information to know, as it would save you literally hundreds and possibly thousands of dollars.

In this day and age you want to track everything. But you do not want to spend too much time on this. You want a click tracking software that will do all the work for you. The ease of simply looking at the data collected will give you all the information you need to turn your Internet marketing efforts into a high performance machine.

There is a lot to learn when it comes to testing and tracking so you will want to leave the hard stuff to automation services when ever possible. This way you can spend as much of your time as possible doing the work that will earn you the most money.

There is a lot more to click tracking software than you realize. You will want to learn about all the benefits that link tracking software is capable of. I am positive that if you have a complete understanding of all the benefits that link tracking software can offer, you will be anxious to get started tracking your links today.

CSS And Web Promotion Techniques

CSS is an amazing tool. But that doesn’t mean you go paint the town with it. Use CSS only when and where it is the best solution available. Using it in places where you could have used another light feature would only hamper your website performance.

Though it is easy to use and great for testing it doesn’t work well in the production code. Always keep the HTML and CSS separate.

Using too many CSS files make it very complex for any changes to be done to the layout. The processing time for files are significantly increased because the browser makes special request for every one of the files.

Web Promotion techniques:

Add an exclusive Portfolio Page to your website where you can showcase all the websites that you have worked on. Include a screen shots of the website along with a link to the same so that visitors can visit the website and check out the design in detail. Along with this, also include brief information about what you have done for the website. Was it the development work, the design or redesign process or some other maintenance task? This lets the visitors know about your approach towards working for a website.

Content is an integral part of a website. People judge the credibility and reliability of a website by reading through its contents. Your content should give a extremely clear idea about your company and business to the audience. Explain them about the products and service that you offer and how it would benefit their businesses. Use simple sentences and language so that visitors can understand well. Avoid using complex industry jargons.

Blogs are an excellent medium to update regular content and to carry out and informal dialogue with your audiences. You can have a informal discussion with your audience about the industry and gather in their comments as well. This will also give your a chance to understand the needs and requirements of your target audience.

Social networking websites are a great platform to promote your business to Internet users. Create an account and establish your presence on major social networking websites like Facebook, MySpace etc. and connect with your industry audience. Communicating with them on a social and informal level would give you valuable knowledge about your niche industry and audience.